Will Kindle send book publishing the music industry way?
With the launch of Amazon’s electronic wireless reading device Kindle making the news, will digitization of books mean this industry will also go the music industry way? Will revenues be killed as books get exchanged freely (think Napster?) once they are available in e-formats? Or the experience of feeling and smelling ink on paper never […]
Citizen Journalism on CNN-IBN, over the mobile now
CNN IBN, a leading news channel in India and pioneer of Citizen Journalism in the country, has gone a step further now: Anyone can now send in videos and images taken from their mobile phone to their Citizen Journalism account on the channel’s website IBNlive.com over MMS without the need for a PC. The enabling […]
Why you should pitch to low-traffic bloggers too
Blogs in many countries like India, even the real high quality ones, do not generate the kind of traffic one sees in the west; nor do they get as many links and comments as they may deserve. (The reasons are a different subject altogether) Result: They stay low on the radars of PR professionals who […]
Interaction with Arianna Huffington, co-founder HuffingtonPost.com
Arianna Huffington needs no introduction – as co-founder and editor of The Huffington Post, Ariana has created a place for herself in the short history of new media, giving traditional media a run for their money in the process.
I got an opportunity to listen to her and subsequently interact too at Ad:Tech in New York […]
Social networking in hotels?
Imagine staying in a hotel and knowing who else is also there at the same time through a social networking site? This site could be the hotel website itself, allowing guests to interact if they wish to?
This post has been prompted by some responses I read on LinkedIn Answers following a hotel website related question […]
iPhone has shown the way: Yahoo’s Steve Boom
Your mobile network offers you internet access, and your handset enables you to connect. Why are you still a reluctant user? Too complex to use and you don’t know how much it will cost?
If these are the reasons, join the over three billion mobile users globally who feel similarly – the ones who don’t have […]
Reporting from London, New York, Vegas & Macau
The last three weeks have been quite eventful - literally speaking. Starting with the Social Media for Business event in London on October 30, I have been almost around the world covering events related to new media, blogging, mobiles, digital advertising, PR/ Web/ Tech 2.0 etc. In the coming weeks, you can expect to see […]
Picking some gyan (learnings), on the go
The following is the text of a piece I wrote for The Hindustan Times, a leading national newspaper in India. You can also access this piece online here.
If you do nothing but use your travelling time as learning time, this decision alone could make you one of the best educated people around. Listening to relevant […]
Forget Adsense, get real ads for your blog
How are the pennies from Google’s Adsense adding up? If it’s not a high enough stack yet, you may need to re-think your strategy – assuming you want your blog to make you some money.
I am feeling inspired to do so, after interacting with ShoeMoney.com founder Jeremy Schoemaker and ACSSEO’s chief technology officer Neil Patel […]



