The 4Ps of Blog Marketing

Have a blog? Where are the readers? Touched a raw nerve, right? Don’t fret, it’s not tough to get them, if you follow some rules.
Setting up a blog is as easy as it gets—getting traffic is another proposition altogether. Yes, blogs by their very nature are supposed to be search engine optimization ready but there […]

Event Alert: Social Media for Business Conference, London

Are you fed up with continually hearing about Facebook or are you actively involved and intrigued by this national obsession? These and other issues will be discussed at the Social Media for Business Conference on October 30 at the Kensington Close Hotel, London.

Want that dream job? Social networking can help

“Find a job you love and you will never work a day in your life.” – Confucius
We all wish for such a job, if only it was as easy to find. The problem is not whether such jobs exist – they do – but in landing them. Positions advertised in newspapers or job sites and […]

10 Handy and FREE Downloads

The world wide web is full of software that can make your life easier and more productive; the best part is there are many which are free without compromising on their features and quality. Here’s a selection covering WordWeb, Spyware, Anti-Virus, Joost, Google Earth and more.
[The article has been published on Rediff.com and has been […]

Why executives need to converse, through blogs

“Biz Blogging — WORKS. It is of — MONUMENTAL IMPORTANCE.” — Tom Peters, author of ‘In Search of Excellence’
How does a CEO engage with over 1,200 employees across 10 countries every working day? By writing to them daily. And the one person who has done this remarkably well is Rudy Karsan, chairman and CEO of […]

Tech add-ons to make travel lighter and smarter

If you are one of those who rarely hits the road without packing in your gadgets, chances are you have your share of sob stories to share. Right from batteries going on the blink just as Murphy would have ordained, to your shoulders and back caving in under the burden you could well have avoided […]

Motvik’s WWIGO builds traction, says co-founder M.Thiyagarajan

Your camera enabled smartphone can mean one gadget less to fidget with – you can do away with the webcam if you decide to use WWIGO from Motvik. The product is certainly on the upswing, going by what Motvik’s co-founder M.Thiyagarajan had to say in an exclusive chat with TechGazing. What he has not shared […]

Guy Kawasaki gives ‘The Art of the Start’ free to promote Truemors

Guy Kawasaki posted this on his blog on August 15, 2007 for the first 200 people taking the offer so I am sure it must be over long ago. But I am writing this as an interesting case of promoting his site Truemors.
The deal was/is as Guy says: “If you install Truemors for Facebook, […]